Epsilon’s challenge: grow participation in a Delta program that rewards employees for promoting the Delta SkyMiles® Credit Card from American Express. The results: success that has soared past all goals. Following our relaunch of the program, with a new name, new look, 360° awareness campaigns and sales-enablement tools for employees, enrollment doubled, Card acquisitions hit the year’s target in a single month and employee rewards totaled more than $6 million in cash and 120 million miles.
